Burlington Coat Factory Reports First Quarter Sales
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BURLINGTON, N.J. -- Burlington Coat Factory Warehouse Corporation (NYSE:BCF) announced today that net sales from continuing operations for the first quarter ended August 27, 2005 were $651.1 million compared with $574.2 million for the similar period ended August 28, 2004, a 13.4% increase. These results reflect an 8.9% comparative store sales increase over the comparative period in the prior year. Comparative store sales increased 13.2% in June, increased 7.5% in July and increased 5.6% in August compared with the same periods last year.
During the first quarter of fiscal 2006, the Company opened one Burlington Coat Factory store and relocated two Burlington Coat Factory stores to new locations within their existing trading markets. One Burlington Coat Factory store was closed during the quarter.
The Company plans to issue a press release on October 5, 2005 announcing net income (loss) for the first quarter and to hold a conference call regarding the first quarter results at 10:00 A.M. Eastern time on October 6, 2005. To listen to the call, visit the Companys website at www.burlingtoncoatfactory.com. The call will be available for replay on the website.
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This is a petition to hold Burlington Coat Factory accountable for the merchandise it sells to consumers across the United States of America.
In early October of 2004, my wife and I were shopping at the Burlington Coat Factory Store in Downtown Pittsburgh, Pennsylvania. We were looking through the clothing department and found three shirts produced by the vendor Red Monkey and sold by Burlington Coat Factory with the following text:
Shirt 1) “Who Flung Poo Chinese Food Delivery”
Shirt 2) “Madam Wong’s House of Tang Good Eats Guaranteed Fresh”
Shirt 3) “Get Lucky By Rubbing Buddha’s Belly”
On the first shirt there was a monkey dressed up in stereotypical “Asiatic” clothing. Both my wife and I were really disturbed by this shirt considering the fact that the shirt was blatantly exploiting Asian racial stereotypes in a demeaning manner. Can you imagine if Burlington Coat Factory and Red Monkey had marketed a shirt with a monkey dressed up like a Hasidic Jew on it and writing that said, “Jewish Kosher Deli” or conversely a monkey dressed in stereotypical cultural clothing made to look like an African-American and a statement like, “Fried Chicken Shack”? The quick answer is that you would not see shirts like that because it would be disgusting and offensive to the people caricatured on the shirt. It is unacceptable for Burlington Coat Factory to be carrying this merchandise that demeans Asians and furthermore, to be profiting from the perpetuation of racism through its marketing of racial stereotypes. The “Madam Wong” shirt is a cheap and sleazy reference to racial and hypersexual stereotypes of Asian women, and the Buddha shirt depicting Buddha with prayer beads is another illustration of the low regard this corporation holds Asians and Asian-Americans through their commodification of religious and cultural iconography.
I contacted Burlington Coat Factory via email and spoke to Mr. R. Smith on October 22, 2004. While Mr. Smith was very professional and apologetic initially, he basically took the position that he was sorry that I was offended, thus putting the onus on me. After I asked him a direct question as to whether or not it was Burlington Coat Factory’s policy to promote racism through the sale of racially charged shirts, Mr. Smith took the position that he couldn’t see how these shirts were either racially charged or offensive. He stated that Burlington Coat Factory would not be stopping the sale of the shirts.
He suggested that if I had additional concerns, I could write to the following Burlington Coat Factory agent, if you are so inclined I would suggest you do the same:
Ms. Sue Collins – Vice President of Customer Relations
1830 Route 130 North
Burlington, NJ 08016
I took the opportunity to write Burlington Coat Factory’s Vice President of Customer Relations on November 15, 2004 via domestic mail & email that was cc’ed to the following organizations.
The Organization of Chinese Americans
The Japanese American Citizens League
Media Action Network For Asian Americans
National Federation of Filipino American Associations
The Southern Poverty Law Center’s Tolerance.org Project
To date I have yet to receive any type of response from Burlington Coat Factory’s representatives.
I have since visited a Burlington Coat Factory in West Mifflin, Pennsylvania and seen the same shirts being sold and Burlington Coat Factory continuing to profit from the sale of racial stereotypes.
Burlington Coat Factory is not acting in the manner you would expect from a corporation that values its consumers. This is unbelievable, considering the fact that the retailer Abercrombie and Fitch and Target Corporation have been in the news for selling similarly anti-Asian t-shirts and the companies eventually recalled the racist merchandise.
This petition asks that Burlington Coat Factory and the leadership of Burlington Coat Factory, ensure that Burlington Coat Factory do the following:
1) Not market racist merchandise or perpetuate racism through the merchandise they sell.
2) Be held accountable for their corporate actions.
3) Train and educate staff members within the buying departments and merchandising departments to not facilitate racism by purchasing racist clothing to be sold in Burlington Coat Factory stores.
By signing this petition you are stating that you support the following:
1) Holding Burlington Coat Factory accountable for its sale of racist merchandise.
2) Removal of racist merchandise off Burlington Coat Factory shelves permanently.
3) Encouraging Burlington Coat Factory to train and educate its buyers and staff so that Burlington Coat Factory does not promote or encourage racism through its merchandise.
4) Ceasing to shop at Burlington Coat Factory until this issue is resolved.